client
Fotoku
industry
Consumer App
COUNTRY
INDONESIA
services
Brand Strategy
Brand Identity
Startup Acceleration
The Fotoku phenomenon took over South East Asia at a time when editing photos and videos with static and animated stickers was a novelty. This innovative app empowered a generation of digital content creators.
Creating a name and identity that was easily recognisable amongst teens and young adults, with a pan Asian phonetic simplicity. A colour palette and language that resonated across cultures.
Miyake™ designed the brand, managed all development stages and built dedicated team of motion graphics professionals to deliver over 10,000 social stickers.
